In a world where speed, adaptability, and authenticity are often seen as valuable qualities, a number of fashion designers are responding with elegance and emotional depth, and Katerina Frumina is one of those emerging voices. As the founder and creative mind behind La Magnetique, Frumina is doing more than designing clothes—she’s creating a wardrobe for the modern woman’s journey. Her pieces are not designed to be seasonal trends or fleeting statements; instead, they are companions for transformation, thoughtfully crafted to evolve with women as they move through various roles, challenges, and triumphs that life offers.
Frumina’s story does not begin on the runways of Paris or New York, but in Ukraine, where her early life gave her a sense of resilience and adaptability. Having lived across Europe—in cities like Budapest and Milan—her style language has been shaped by cultural contrast, classical elegance, and personal resilience. It’s this mix of influences that informs La Magnetique: a brand that, rather than being driven by commercial ambition, emerged from Frumina’s desire to give women a tool for self-expression that doesn’t require compromise.
“I never wanted to create static garments,” Frumina explains. “I wanted to create emotional architecture—pieces that move with you through space and emotion.” That philosophy can be felt throughout her collections. Her designs are designed to flow with the body, adapting effortlessly as the woman wearing them moves through different contexts—whether it’s a breakfast meeting, a sunset date, an airport terminal, or a gallery opening.
La Magnetique’s aesthetic offers a delicate balance between soft, flowing lines and more sharply tailored construction. Pajama-inspired silhouettes—fluid, relaxed, and freeing—are infused with the kind of structure typically found in couture suiting. Nothing in the collections feels one-dimensional. A robe may also function as a coat. A wide-leg pant becomes a versatile piece with varied potential. A blouse can be interpreted as both softly feminine and confidently commanding. This approach seeks to offer fashion that does not force women to choose between comfort and confidence, visibility and discretion, strength and softness. Instead, it aims to provide a space for all these qualities to coexist—sometimes all in one day.
In an industry that has long specialized in categorizing women into certain archetypes—executive, romantic, muse, mother—Frumina is crafting a new vocabulary. “The La Magnetique woman is not a type,” she insists. “She’s a rhythm. She’s motion. She changes with the hour, and she deserves a wardrobe that reflects that.”
This philosophy has resonated strongly with a diverse audience. From early recognition at European Fashion Week to her more recent appearances on international runways, Frumina has established herself as a designer worth paying attention to. But it’s not just within the fashion world that her work is being acknowledged. Her community of clients—dynamic women across various cities and continents—are drawn to clothes that reflect their own stories. La Magnetique strives to deliver that, with an approach that blends elegance with a sense of edge.
At Florida Men’s Fashion Week, Frumina introduced a capsule collection that embraced gender fluidity, pushing her soft-structured codes even further into the realm of inclusivity and innovation. It was a bold choice, but also a statement: true elegance, Frumina suggests, can transcend gender, occasion, and geography. Her garments reflect a vision of a future where identity is layered and expressive, rather than fixed or restricted.
Looking ahead, the future of La Magnetique appears to be equally exciting. Frumina is exploring potential collaborations that blend fashion with technology and art. She envisions a wardrobe where garments are responsive—not only in terms of aesthetics but also functionally. Imagine temperature-adaptive fabrics, modular layering systems, and travel-friendly textiles that maintain their elegance even under pressure. In this way, Frumina sees fashion not just as an ornament, but as something that supports the wearer’s life and activities.
Regardless of how experimental the future may be, Frumina’s core values remain anchored in timeless principles. Beauty, she believes, should not demand discomfort, and ease should not cancel out sophistication. Every seam, pleat, and silhouette in her collections reflects this harmony—a thoughtful response to the traditional demands of fashion.
At its essence, La Magnetique is more than just a fashion label. It’s a mindset. It’s an affirmation for women who are constantly evolving—whether they’re building a company, raising a child, writing a book, booking a flight, or simply reclaiming their time—and want to do all of it in something that feels as empowering as it does comfortable.
Katerina Frumina is not designing for the runway of fashion. She is designing for the runway of real life. Through La Magnetique, she demonstrates that style, like the women who wear it, can be impactful when it is allowed to move and grow.
