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The Weekly Planning Crisis: Why Students Struggle

US Business News Staff US Business News Staff on March 25, 2025

Many students today face challenges in effectively planning their week, leading to a cycle of procrastination, last-minute cramming, and academic underperformance. Schools often exacerbate this issue by failing to emphasize accountability for homework—assignments may not be thoroughly checked, graded, or even reviewed. Consequently, students may not realize they are falling behind until test scores reflect their struggles.

While some parents attempt to intervene by helping with homework completion, they often lack the time or expertise to address the root cause: a deficiency in planning and executive function skills. Students cannot navigate their academic responsibilities without proper guidance, often adopting ineffective study habits that hinder long-term success.

The Role of Weekly Planning and Executive Function Coaching

Executive function coaching and structured weekly planning provide students with the skills necessary for academic success and beyond. By mastering these techniques, students can:

  • Break large assignments into smaller, manageable tasks
  • Prioritize work based on deadlines and importance
  • Allocate time effectively for homework and studying
  • Avoid procrastination and ineffective cramming sessions
  • Understand the consequences and be aware of relatable examples if conditions aren’t met 

These skills can be helpful for school and for developing habits that may benefit future career and personal growth. Without structured support, students might find it challenging to manage time, stay organized, maintain self-discipline, and think critically—skills often important in professional environments.

Schools, Parents, and the Accountability Gap

While schools offer the foundation for education, parents can also play a role in supporting learning habits. Without collaboration between parents, schools, and students, students may not always have the support they need. To address this, both sides can work together to:

  • Encourage students to develop and adhere to weekly schedules
  • Monitor academic progress and offer timely support
  • Communicate with students on what they need to succeed
  • Maintain communication with teachers and school administrators regarding students’ needs
  • Practice positive reinforcements, which is critical to a highly effective/affective student

By fostering an environment where planning and executive function skills are prioritized, students are better positioned to achieve their academic goals and develop self-sufficiency in their learning journey.

The Impact of “Gentle Parenting” on Grit and Resilience

An emerging concern among educators and developmental experts is the influence of contemporary parenting styles on students’ resilience. In a recent discussion led by Cory Borman and Carla Bayot, co-founders of Swoon Learning, the topic of “gentle parenting” was examined for its unintended consequences. While gentle parenting emphasizes empathy and understanding, Borman and Bayot highlighted potential drawbacks, mainly when it leans towards its subset of “permissive parenting.” In these instances, a significant lack of consistent discipline and boundaries may hinder the development of crucial skills like self-regulation, responsibility, and the ability to navigate challenges effectively.

Carla Bayot noted that many modern parents adopt a friend-like approach with their children, allowing them to make their own decisions and favoring organic choices. While well-intentioned, this style can lead to decision fatigue, where children, overwhelmed by too many options, opt for the easiest path. Bayot advocates for a more structured approach, where parents explain the rationale behind instructions, helping children develop a sense of responsibility rather than avoidance.

According to Bayot, “One major issue with gentle parenting is the tendency to avoid confrontation to maintain household harmony.” In many cases, disciplinary roles are outsourced to external figures, such as coaches or tutors, inadvertently diminishing parental authority. This shift can leave parents powerless while creating a dynamic where children only respond to external validation.

Borman and Bayot suggest that this phenomenon may not solely be a generational divide but could reflect a broader cultural shift shaped by parents’ work schedules and societal pressures. Today’s parents face a landscape very different from that of previous generations. The abundance of information from numerous online sources and constant notifications can be just as distracting for parents as it is for their children. This overload and easier access to various sources may leave parents uncertain about how to guide their children effectively. In striving to encourage independent thinking, some parents might see structure as rigidity, leading to a more hands-off approach that may not always offer the guidance children need.

Swoon Learning’s Approach to Academic Success

Recognizing these challenges, Swoon Learning offers a unique solution by integrating executive function development into its tutoring programs. The Bay Area-based company was founded by Carla Bayot and Cory Borman, who bring diverse expertise from industries including education, software, and hardware design. 

The two met while working at Anova, where they played key roles in the company’s $250M sale to Electrolux. Their shared passion for learning and innovation led to Swoon Learning, an academic coaching company that goes beyond traditional academic tutoring.

Swoon Learning’s approach prioritizes one-on-one support, helping students receive personalized guidance in academic subjects and essential life skills. The company aims to help students improve their grades and develop self-discipline, time management, and strategic thinking—crucial for lifelong success.

Bayot, whose experience includes math and physics tutoring and working on projects for Apple, NASA, and XBox, emphasizes the importance of direct engagement in education. 

Borman, leveraging his technology and cognitive behavioral therapy (CBT) background and years in the education industry, specializes in neurodivergent learners, including those with ADD, ADHD, and ASD. Together, their expertise shapes Swoon Learning’s holistic approach to academic coaching.

Redefining Academic Coaching for Long-Term Success

At its core, Swoon Learning believes that the human connection in education is irreplaceable. While technology can aid learning, an effective educator can inspire and motivate in ways that digital platforms cannot replicate. By incorporating executive function coaching into their tutoring model, Swoon Learning aims to equip students with the skills necessary to navigate academic challenges independently.

For parents and educators seeking a comprehensive approach to student success, prioritizing weekly planning and executive function development is crucial. By addressing these foundational skills, we can move beyond temporary fixes like homework help and instead cultivate students prepared to thrive in any academic or professional setting.

Disclaimer: The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of any educational institution or organization. The content is intended for informational purposes only and is not a substitute for professional academic advice or guidance. Readers are encouraged to consult with educational professionals for personalized support and recommendations tailored to individual learning needs.

 

Published by Jeremy S.

How Russell Brunson is Sharing Timeless Success Principles with Modern Entrepreneurs

US Business News Staff US Business News Staff on March 25, 2025

By: One World Publishing

Russell Brunson, a respected figure in digital marketing and entrepreneurship, has embarked on an ambitious mission: to preserve and disseminate the wisdom of history’s greatest self-improvement thinkers. Through his initiative, Secrets of Success, Brunson is not only curating rare and valuable literature but also ensuring that the principles of personal development remain accessible to new generations.

Napoleon Hill, widely recognized for Think and Grow Rich, is at the heart of this movement. Hill’s philosophy, centered on the power of thought, perseverance, and a definiteness of purpose, has influenced many. However, many of Hill’s and his contemporaries’ works—such as those of Earl Nightingale and Robert Collier—have faded from the mainstream. Brunson aims to help make these transformative books more widely available.

Reviving Lost Knowledge

Brunson’s journey began as a personal quest for knowledge. As a young entrepreneur, he immersed himself in the works of success pioneers, applying their insights to his own business ventures. However, he soon realized that many of these invaluable books were out of print or difficult to obtain. This led to the creation of Secrets of Success, an exclusive collection of personal development classics aimed at preserving their impact for modern audiences.

Beyond simply republishing books, Brunson’s project seeks to offer deeper engagement with these teachings. By creating a community around the literature, he fosters an environment where readers can discuss, apply, and expand upon the ideas that have shaped some of history’s successful individuals.

A Library with a Mission

Secrets of Success is more than an archive—it’s an interactive resource. Entrepreneurs today face a barrage of challenges, from self-doubt to fear of failure. Brunson believes that the wisdom contained in these books can offer solutions to these struggles, as they have done for decades.

The initiative offers members access to carefully selected volumes that emphasize practical applications of personal development principles. Whether it’s Hill’s belief in the power of the subconscious mind, Earl Nightingale’s books on attitude and achievement, or Robert Collier’s books on visualization and affirmation, these works serve as enduring guides for success.

Brunson’s commitment extends beyond simply reprinting books. He provides modern interpretations, contextualizing classic concepts in a way that resonates with today’s audience. This ensures that the knowledge remains relevant and applicable, rather than feeling like a relic of the past.

Community and Collaboration

One of the distinguishing aspects of Secrets of Success is its emphasis on community. Learning in isolation can be powerful, but engaging with a network of like-minded individuals fosters deeper understanding and motivation. Brunson has created a platform where readers can share experiences, discuss concepts, and support one another in applying these lessons to their lives and businesses.

Moreover, Brunson’s work aligns with the broader movement of digital education and self-improvement. With the rise of online learning, mentorship programs, and mastermind groups, Secrets of Success fits well into the evolving landscape of personal and professional development.

Shaping the Future

Brunson’s initiative is a testament to the continued relevance of success principles. While technology and business landscapes evolve, the core tenets of achievement remain largely unchanged. By bridging the gap between historical wisdom and modern application, he ensures that the lessons of the past can continue to inspire future generations.

At its core, Secrets of Success is not just about books—it’s about transformation. Brunson’s work serves as a reminder that success is not solely about external achievements but also about cultivating the right mindset and habits.

For those looking to explore their potential, the wisdom of Napoleon Hill’s great books, and his peers, remains as impactful as ever. And thanks to Russell Brunson, these timeless lessons are increasingly accessible.

Published by Anne C.

Gift Cards: A Key Tool for Business Growth in 2025

US Business News Staff US Business News Staff on March 25, 2025

As businesses prepare for 2025, gift cards are proving to be an increasingly valuable asset for growth. What was once seen mainly as a personal gifting option has transformed into a versatile business tool. Today, they play a significant role in driving customer loyalty, boosting cash flow, and even enhancing employee engagement. With their convenience and wide appeal, gift cards offer businesses a unique way to build stronger connections with their audiences.

Studies show that businesses using gift cards have, on average, seen an increase in sales, with many attributing this growth to the way gift cards help attract new customers, encourage repeat purchases, and stimulate additional spending. Let’s explore how this simple yet effective strategy is contributing to business growth in 2025.

Why Gift Cards Are More Than Just a Gift

Gift cards have gone beyond their traditional role as tokens of appreciation. They are now integral to business strategies, serving as tools for marketing, customer retention, and brand promotion.

In today’s digital-first economy, businesses are using gift cards, like Jokercard, to incentivize purchases, reward loyal customers, and even attract new audiences. For example, offering a $10 gift card for every $50 spent can not only drive immediate purchases but also encourage repeat business.

A growing trend is the use of gift cards, such as Jokercard, to re-engage lapsed customers. Sending a small-value gift card as an incentive can help rekindle interest and lead to new conversions. With their increasing versatility, gift cards are proving to be far more than just a thoughtful present—they’re becoming a strategic investment in long-term growth.

The Business Benefits of Gift Cards in 2025

Boosting Revenue and Cash Flow

One of the most significant advantages of gift cards is their ability to generate upfront revenue. When a customer purchases a gift card, the business receives the funds immediately, often before the card is redeemed. Additionally, many customers spend more than the value of the card, increasing the average transaction size.

Enhancing Customer Retention

Gift cards provide a unique opportunity for businesses to foster customer loyalty. Whether as a reward for frequent purchases or as part of a holiday promotion, cards like Jokercard keep your brand at the forefront of customers’ minds. For instance, a café offering reloadable gift cards not only ensures recurring visits but also builds a loyal customer base.

Simplifying Marketing Campaigns

Gift cards are highly adaptable and can be easily incorporated into marketing efforts. Whether through seasonal promotions, milestone rewards, or event giveaways, they offer multiple ways to engage consumers. By offering personalized or branded gift cards, businesses can strengthen their connection with customers.

How to Incorporate Gift Cards Into Your Business Strategy

As a Customer Acquisition Tool

Gift cards are a great way to attract new customers. Offering them as part of a referral program can incentivize your current customers to bring in their friends or family, thus expanding your reach. For example, a “Refer a Friend and Earn a $20 Gift Card” campaign could create a mutually beneficial situation for both the business and its customers.

Collaborating with other businesses can also be an effective strategy. A local gym, for example, might partner with a smoothie shop to offer joint gift card promotions, tapping into each other’s customer bases and benefiting from cross-promotion.

For Employee Engagement

Gift cards can motivate employees as well. Recognizing staff with a gift card for meeting performance goals or going above and beyond helps improve morale and reinforces a culture of appreciation. A simple gesture like this can go a long way in retaining top talent.

Driving Social Media Engagement

Social media is an ideal platform for promoting gift cards. Hosting contests or giveaways where participants can win a gift card can significantly increase brand visibility. A “Tag a Friend to Win” campaign could potentially generate new followers and reach more customers.

Digital vs. Physical Gift Cards: What’s Right for Your Business?

With the growth of e-commerce and mobile technology, digital gift cards have gained significant traction. These virtual cards are quick to deliver, easy to track, and highly convenient for tech-savvy customers. Digital cards also reduce overhead costs and are environmentally friendly, aligning with modern consumer values.

That said, physical gift cards still have their place. They are particularly effective in retail environments or for businesses that rely on tangible branding experiences. For example, a boutique may prefer physical gift cards with attractive designs to entice shoppers into the store.

Ultimately, the choice between digital and physical gift cards depends on your target audience and business model. Many businesses find success by offering both, catering to a variety of customer preferences.

Trends in Gift Card Usage for 2025

Gift cards are no longer just popular among consumers—they are increasingly being used in the B2B sector. Companies are using gift cards for corporate gifting, rewarding employees, or showing appreciation to clients. This trend reflects a broader move toward personalized and thoughtful business practices.

Another exciting development is the growing demand for customizable gift cards. Consumers appreciate the ability to add a personal touch, such as custom designs or messages, making the gift-giving experience more meaningful.

Reloadable gift cards are also becoming more common, particularly in subscription-based businesses. For instance, a coffee shop offering reloadable gift cards that reward frequent use is a clever way to encourage customer loyalty and repeat visits.

Finally, mobile wallet integration is set to dominate in 2025. Businesses that enable customers to store and use gift cards via apps like Apple Pay or Google Wallet are ahead of the curve.

Common Pitfalls to Avoid When Using Gift Cards

While gift cards can be a powerful growth tool, there are common mistakes that businesses should avoid. One common issue is failing to track gift card usage properly. Without effective tracking, businesses risk losing track of unredeemed cards or missing out on valuable customer data.

Another pitfall is neglecting the design of the gift cards themselves. A poorly designed card can fail to capture attention, diminishing its effectiveness as a marketing tool. Be sure your gift cards are visually appealing and align with your brand identity.

Additionally, businesses must be mindful of expiration date policies and legal compliance. In some regions, strict regulations govern the use and expiration of gift cards. Staying informed and compliant will not only protect your business but also build trust with your customers.

Unlock the Growth Potential of Gift Cards in 2025

Gift cards have evolved into a powerful and flexible tool for businesses looking to grow in 2025. From increasing revenue and fostering customer loyalty to simplifying marketing campaigns, the benefits of incorporating gift cards into your strategy are clear.

Whether you choose digital, physical, or a mix of both, tailoring your gift card program to your business needs can unlock significant opportunities. By avoiding common mistakes and staying informed about trends such as personalization and mobile wallet integration, businesses can stay ahead of the curve.

Are you ready to take your business to the next level? Embrace gift cards as your secret weapon for growth in 2025.

Disclaimer: This content is for informational purposes only and is not intended as financial advice, nor does it replace professional financial advice, investment advice, or any other type of advice. You should seek the advice of a qualified financial advisor or other professional before making any financial decisions.

 

Published by Jeremy S.