Neu Flessenow Cellars is more than just a winery. Situated just four miles outside the charming Bavarian-themed village of Leavenworth, Washington, this boutique winery has a mission to create an environment that is inviting, inclusive, and accessible to all. For co-owners Laura Bruders-Torres and Ruby Ocampo, wine isn’t just a beverage to be sipped—it’s a means of bringing people together, celebrating culture, and making everyone feel at home. Neu Flessenow Cellars, award-winning wines and breathtaking views of the American Alps offer a uniquely welcoming experience, particularly to families, non-native English speakers, and wine novices.
A Winery That Feels Like Home
Visiting a winery can often feel intimidating, especially for those who are not familiar with wine or the culture surrounding it. Neu Flessenow Cellars is changing that narrative. The founders are passionate about creating a relaxed, family-oriented atmosphere where guests of all backgrounds can enjoy the beauty of wine without feeling overwhelmed by jargon or the fast-paced nature of typical tasting rooms. As the team at Neu Flessenow Cellars likes to say, “We believe wine should be fun to drink, not hard to understand.”
This philosophy is reflected in every aspect of the winery. From the moment visitors step onto the property, they are greeted by a serene setting that encourages relaxation. Neu Flessenow Cellars features a cozy, home-like tasting room and expansive outdoor seating areas overlooking the stunning American Alps, offering a sense of peace and tranquility that’s hard to find elsewhere. Families are encouraged to bring their children, and pets are always welcome, making this winery a perfect spot for everyone to enjoy.
The winery’s commitment to inclusivity is particularly evident in its efforts to make non-native English speakers feel at ease. Both Laura Bruders-Torres and Ruby Ocampo, originally from Mexico, bring their rich cultural heritage into the heart of the winery. Having immigrated to the U.S. and navigated the challenges of learning a new language and culture themselves, they deeply understand how intimidating it can be to feel out of place. They aim to ensure that no one feels excluded at Neu Flessenow Cellars. Whether guests prefer to speak Spanish or simply want a relaxed, unpretentious experience, this boutique winery is designed to make everyone feel welcome.
The Power of Community and Heritage
One of the defining elements of Neu Flessenow Cellars is its celebration of immigrant history and the stories that shape the winery’s identity. As a minority women-owned business, the winery embodies the resilience and spirit of its founders, who understand the importance of preserving heritage while creating new legacies in their adopted home. The name “Neu Flessenow” is a nod to the town of Flessenow in northern Germany, symbolizing a blend of cultural influences that mirror the owners’ backgrounds.
Laura Bruders-Torres and Ruby Ocampo both have strong family values, which are reflected in the winery’s philosophy. At Neu Flessenow Cellars, family and friends are at the heart of the experience. Guests are encouraged to come as they are, bringing their loved ones to enjoy the stunning natural surroundings while savoring a glass of carefully crafted wine. The laid-back, family-friendly environment creates a space where conversations flow easily, laughter echoes across the vineyard, and memories are made in the most unpretentious of ways.
Photo Courtesy: Bill Bruders
For those interested in learning about wine, Neu Flessenow Cellars offers approachable tastings that focus on the joy of discovery rather than the complexity of the process. The team is always happy to answer questions and share the story behind each bottle, ensuring that everyone feels comfortable, regardless of their wine knowledge. It’s a place where guests can feel free to ask anything without judgment—a rare find in the world of wine.
An Invitation to Experience the American Alps
The winery’s breathtaking location elevates the experience at Neu Flessenow Cellars. Nestled in the foothills of the American Alps, visitors are treated to panoramic views that perfectly complement the fine wines on offer. Whether guests choose to sip a crisp white, bold red, or one of their signature Chateau Slushies featuring latino favorites such Mangoneada and Jamaica, the combination of world-class wine and stunning scenery makes for an unforgettable experience.
The winery has also become a popular event destination, with its outdoor spaces offering a picturesque backdrop for celebrations. Couples looking to host weddings, families seeking a reunion spot, or friends wanting a relaxing afternoon of wine tasting will all find Neu Flessenow Cellars to be the ideal setting.
Photo Courtesy: Bill Bruders
Making Wine Accessible for Everyone
The heart and soul of Neu Flessenow Cellars lie in its commitment to making wine accessible and enjoyable for everyone. The founders, both immigrants with rich cultural heritage, understand the value of creating a space where people can feel comfortable, regardless of their background or experience with wine. Whether it’s a family spending the afternoon together, a couple celebrating a special occasion, or a group of friends exploring the beauty of the American Alps, the winery offers something for everyone.
Neu Flessenow Cellars has carved out a unique space in the world of wine through its emphasis on inclusivity, family values, and a relaxed atmosphere. It’s a place where guests can gather, savor award-winning wines, and create lasting memories. The winery invites everyone—especially those who might otherwise feel intimidated by traditional tasting rooms—to come and experience the joy of wine in a fun, approachable, and deeply meaningful way.
To learn more about Neu Flessenow Cellars and plan a visit, check out their website at www.neuflessenowcellars.com or follow them on Instagram and Facebook for the latest updates on events, new releases, and more.
Published by: Nelly Chavez
