Love the Sell, founded by award-winning sales professional Stefani Seek, is redefining sales coaching with a personalized and embedded approach. With over 25 years of experience leading sales organizations at major global technology brands, Stefani launched Love the Sell in 2023 to address the root causes of stagnant sales and stuck pipelines for B2B sales-driven organizations. As a fractional Chief Sales Coach, Stefani helps businesses identify and overcome roadblocks, driving more opportunities, increasing pipeline, improving customer intimacy, and achieving higher close rates.
Stefani’s unique coaching model goes beyond traditional training workshops or off-the-shelf methodologies. She believes in an embedded coaching approach, working side-by-side with sales teams to solve real-world challenges. This hands-on method ensures that new techniques and best practices become integral to an organization’s evolving sales culture. Stefani’s expertise in popular sales methodologies, including Value Selling, Challenger Sale, Sandler, and MEDDPICC, allows her to customize coaching to fit the specific needs of each sales culture for lasting impact.
One of the key themes Stefani emphasizes is the importance of genuine human connection in sales. In an era where AI and data-driven processes dominate, Stefani argues that personalization should be a priority for sales organizations. She highlights the erosion of allowing sales professionals to follow their instincts, noting that hyperfocus on data and processes can drown out genuine connections with customers. Stefani’s approach leverages her understanding of both the art and science of sales, helping sales professionals find creative ways to connect with prospects and stand out in a crowded field.
Stefani’s success in getting C-level executives of major corporations, including a global footwear brand, to respond to her first reach-out communications within 24 hours is a testament to her effective methods. She shows BDR/SDR organizations how to open new decision-maker doors through smart and scalable personalization, achieving an average lift of 15-20% on connections and meeting conversions. Additionally, Stefani enjoys working with B2B enterprise field account executives to elevate their customer discovery meetings, making next steps “sticky” and increasing close-win rates.
Photo Courtesy: Stefani Seek
Another critical aspect of Stefani’s philosophy is recognizing that salespeople are human beings who need creative space to excel. She warns against the overload of data and process reporting, which can dampen or diminish the creative capabilities of sales professionals. Stefani’s coaching empowers sales teams to balance the use of data with the freedom to develop genuine connections with customers, ultimately driving top-line revenue growth.
Stefani’s commitment to sales excellence is also reflected in her dedication to individual coaching. Her private coaching offering, fueled by her proprietary “5V” coaching framework, helps sales leaders and executives find new purpose, motivation, and results. Stefani’s ability to quickly assess situations, connect meaningfully, build trust, and energize both sales leadership and individual contributors is rooted in data and personal/professional success factors.
In addition to her professional achievements, Stefani is an advocate for women in technology sales, an accomplished workshop facilitator, and a speaker. She is passionate about creating opportunities for women in a traditionally male-dominated field. Stefani’s ability to inspire and motivate others is a cornerstone of her coaching practice.
Photo Courtesy: Stefani Seek
Stefani’s personal life also reflects her dedication and passion. She is a mom to three wonderful daughters and a rescue chiweenie, and she resides in the St. Louis, MO area. Balancing her professional and personal life, Stefani embodies the principles she teaches, demonstrating that success in sales and life is about meaningful connections and continuous growth.
Stefani Seek’s commitment to personalized coaching and her advocacy for genuine human connection in sales make her a standout figure in the industry. Through Love the Sell, she continues to transform sales organizations, helping them achieve sustainable growth and success.
For more information about Stefani Seek and Love the Sell, please visit www.lovethesell.com, or connect with Stefani on LinkedIn at linkedin.com/in/stefaniseek. You can also reach her via email at stefani@lovethesell.com
Published by: Khy Talara
