Comfort food has become an essential element in fast food menus, not only for its nostalgic and emotional appeal but also for its impact on consumer behavior, sales, and brand loyalty. Fast food chains are increasingly recognizing the need to include comfort food options to meet customer demand and create stronger emotional connections. Below, we explore
Comfort food has become an essential element in fast food menus, not only for its nostalgic and emotional appeal but also for its impact on consumer behavior, sales, and brand loyalty. Fast food chains are increasingly
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