In today’s digital-first world, trust and visibility are the currency of growth—and no one understands that better than Earl Waller, the media-savvy digital marketer and founder of As Seen In PR. With a sharp eye for branding, storytelling, and online visibility, Waller is helping small businesses achieve big-league credibility through national media features—without paying bloated agency fees.
As a former multimedia journalist turned digital strategist, Waller has mastered the art of blending content, conversion, and credibility into one powerful formula. His marketing approach doesn’t just focus on exposure—it delivers strategic visibility that converts.
“Marketing is no longer about just getting seen,” says Waller. “It’s about being seen in the right places with the right positioning. That’s what I help brands do—affordably and authentically.”
From Newsroom to Niche Authority
Before launching his agency, Waller spent years on the other side of the media lens—working as a journalist, content creator, and media ad strategist. His experience with outlets like KETK and KXXV Channel 25 gave him insider knowledge of what makes a brand newsworthy and how digital media can be used to scale authority online.
Over time, he noticed a disturbing trend: Most PR firms catered exclusively to already-established brands with massive budgets. Small business owners, consultants, and emerging creators were left behind.
“I saw hardworking entrepreneurs getting priced out of opportunity,” Waller explains. “They had powerful stories but no access to press. That’s when I realized I could use my background to bridge the gap.”
Enter: As Seen In PR
Waller launched As Seen In PR to create a smarter, streamlined solution to traditional publicity. His agency’s flagship offer—the $350 National Media Feature—has become a game-changing service in the digital marketing space. For entrepreneurs looking to build fast-trust in a noisy market, it’s the digital credibility shortcut they didn’t know they needed.
“PR is a trust signal,” Waller says. “When people Google your name and see real media coverage, they listen. They respect your work. They buy faster.”
Strategic Visibility That Converts
Unlike some marketers who chase likes or views, Earl Waller is focused on conversion-ready credibility. His PR services are crafted to plug directly into a business’s sales funnel, SEO strategy, and personal brand development.
- His clients include:
- Coaches and consultants
- E-commerce founders
- Service-based entrepreneurs
- Authors and speakers
- Retirees launching second careers
Each feature becomes an authority asset—a piece of content that can be reused in ads, emails, landing pages, and pitch decks.
“One of my clients added their media feature to their website and saw a 42% bump in conversion rates,” says Waller. “Another landed their first podcast invite within days. This isn’t vanity—it’s visibility with ROI.”
The Modern PR Funnel
Beyond one-off media placements, Waller has built an entire funnel-based PR ecosystem. He combines modern digital marketing strategies with timeless brand storytelling, helping clients move from “invisible” to “in demand.”
His services now include:
- National feature bundles
- Podcast interview placements
- Live TV segments
- Email and landing page integration
- Funnel design & credibility optimization
It’s part of his mission to empower solopreneurs and growing businesses to market themselves with the same power as a Fortune 500 brand—without needing the budget of one.
The Man Behind the Brand
What makes Earl Waller stand out isn’t just his results—it’s his relatability. He didn’t inherit a media empire or start with big investors. He built his agency from scratch, fueled by his passion for storytelling and his belief that great businesses deserve to be seen.
Waller’s approach to digital marketing is rooted in:
- Human connection
- Ethical promotion
- Strategic automation
- Powerful brand positioning
When he’s not building funnels or crafting PR campaigns, he’s mentoring creatives, investing in community projects, and speaking to audiences about authentic growth in the digital age.
The Future of PR is Accessible
With As Seen In PR, Earl Waller isn’t just selling publicity—he’s democratizing it.
“Everyone deserves to feel proud of their brand online,” he says. “And that shouldn’t come with a five-figure price tag. I created this system so small businesses could finally get the recognition they’ve earned.”
As demand for visibility grows in a saturated online market, Waller’s affordable, done-for-you PR model is positioned to lead the next wave of digital marketing—and redefine what modern publicity looks like.
To learn more or get nationally featured, visit AsSeenInPR.com