US Business News

Tech Startup Innovation: High School Student’s Algorithm Revolutionizes Oil Transportation Industry

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In a fusion of youthful innovation and business acumen, high school student and start-up entrepreneur Warren Zhang has made his way in the oil transportation industry. His company, Ideal Thermal Technology Ltd., founded in 2022, has developed an algorithm that revolutionized the heating system in crude transportation, significantly reducing greenhouse gas emissions and for sure, reducing the fuel cost for shipowners and operators.

Zhang, balancing his school studies with his passion for mathematical modeling and computational simulation, has utilized his computational fluid dynamics (CFD) and machine learning skills to address a longstanding industry problem: the inefficient heating of oil in tankers. The traditional methods, often based more on engineering experience than precise calculations, have led to excessive energy consumption and quality degradation of the oil.

The algorithm, a culmination of various modules like the boiler, oil tank, and pipeline, integrated through advanced mathematical modeling and machine learning, offers a tailored heating approach. It adjusts heating based on external parameters, optimizing energy usage, and reducing fuel consumption by up to 7%. It is a complex process using theoretical analysis, MATLAB, CFD, database, VBA coding, machine learning and user interface design. This innovation is not only a technical breakthrough but also a testament to Zhang’s business prowess, as evidenced by his successful sale of the technology to Synergy Group in 2023, the leading oil tanker management company in the world.

The commercial success of Zhang’s algorithm reflects a shift in the oil transportation sector, traditionally slow to adopt new technologies, towards embracing innovative solutions. Ideal Thermal Technology’s journey, from a high school project to a key player in a global industry, highlights the potential of young entrepreneurs to innovate and transform established markets with sustainable and efficient solutions.

Moreover, this case exemplifies the growing trend of young innovators taking the lead in addressing global challenges. Zhang’s work aligns with the increasing emphasis on environmental responsibility and energy efficiency in traditional industries. His dual role as a student and entrepreneur showcases the potential of the younger generation to drive significant technological advancements while pursuing sustainable practices.

Warren Zhang’s journey from a high school STEM enthusiast to the founder of a groundbreaking tech startup exemplifies the transformative impact of youthful innovation in traditional industries. Besides offering a sustainable solution, his algorithm signals a broader shift towards environmental consciousness. His achievements signify the promising future of technological innovation led by young minds.

Cracking the Code of Machine Learning for Time Series Analysis: Opportunities and Difficulties

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By: Navin Kamuni

Amidst the deluge of data in the modern era, time series analysis has become indispensable in a wide range of fields, from climatic forecasting to stock market trend prediction. Fundamentally, time series analysis is the process of interpreting, modeling, and forecasting data points that are gathered one after the other over a period of time. This field has undergone a revolution with the introduction of machine learning (ML), which provides hitherto unseen insights and predictive power. However, incorporating machine learning into time series analysis is a difficult undertaking that presents a number of unique, intriguing, and complicated challenges.

Machine learning appears to be a natural ally for time series analysis because of its capacity to learn from and make predictions based on data. When these fields work together, deeper insights into temporal data patterns that were previously hidden or too complex to understand could be unlocked. However, due to the very characteristics of time series data, including their sequential structure, potential non-stationarity, and the complexities of temporal correlations, getting these insights is fraught with difficulties.

There are numerous difficulties. Every step of applying machine learning to this domain, from guaranteeing the quantity and quality of data to capturing the minute temporal dependencies that characterize time series, calls for specific methods and careful thought. Another layer of complexity is added by the dynamism of time series data, where patterns can change and evolve over time. Models that held true a day ago might not hold true today, requiring a continuous evolution of approaches and techniques.

It’s important to recognize the difficulty of the task at hand and the creativity needed to traverse this challenging terrain as we set out on this exploration. Applying machine learning to time series analysis presents both opportunities and challenges. It’s not just a technical undertaking; it’s a journey into a realm where data tells the story of time and where the patterns of the past write the future.

Challenge 1: Data Quality and Quantity

  • Handling Missing Values: In contrast to other types of data, time series data frequently has gaps or missing values because of a variety of problems, such as broken sensors or poor data transmission. It is imperative to develop robust imputation techniques.
  • Volume of Data: Processing and storage become difficult due to the sheer amount of data, particularly in high-frequency time series (such as stock market data). Effective ML application requires effective data handling techniques.

Challenge 2: Temporal Dependencies and Seasonality

  • Seizing Seasonality: Seasonality is present in a lot of time series. For ML models to produce reliable predictions, these cyclical variations must be taken into account.
  • Dealing with Stationarity The process of machine learning modeling is made more difficult by non-stationary data, whose statistical characteristics vary over time. It is frequently necessary to use techniques like transformation or differencing.

Challenge 3: Feature Engineering and Selection

Time-based Features: Using date and time components (holidays, day of the week, etc.) can have a big impact on model performance beyond just basic features.

High-Dimensional Feature Space: Time series data may produce a feature space that is highly dimensional, which raises the computational and complexity requirements for machine learning models.

Challenge 4: Model Complexity and Interpretability

Finding a Balance Between Complexity and Performance: While highly complex models may perform well, they may also require more computational power and be harder to understand.

Explaining Predictions: Transparency and explainability of model predictions are just as crucial in crucial domains like healthcare as accuracy.

Challenge 5: Overfitting and Model Evaluation

  • Evaluation Metrics: Selecting relevant metrics that accurately capture the time series forecasting model’s performance is crucial.
  • Dynamic Environments: Time series data must be able to adapt and not just fit historical data because these environments, such as stock markets, are dynamic and subject to rapid change.

Challenge 6: Real-time Analysis, Scalability, and Deployment

  • Stream Processing: ML models need to efficiently process and analyze data streams in scenarios such as IoT and real-time monitoring.
  • Deployment Challenges: Efficient infrastructure and ongoing performance degradation monitoring are necessary when deploying machine learning models in a production setting, especially for real-time applications.

Conclusion:

The process of integrating machine learning with time series analysis involves a number of unique obstacles that call for specialized answers. More reliable, understandable, and effective machine learning models that are skilled at handling the subtleties of time series data will be the field’s future. There is a limitless potential for innovative applications and advancements in this field as science and technology develop.

References:

  • Data Quality and Quantity: Kaggle Competitions: Machine Learning Time Series Forecasting Problems (machinelearningmastery.com)
  • Temporal Dependencies and Seasonality: Temporal Fusion Transformer (TFT): Google Research Blog on Temporal Fusion Transformers (blog.research.google)
  • Feature Engineering and Selection: Time-Series Forecasting in Data Center Telemetry: Challenges and Approaches to Time-Series Forecasting in Data Center Telemetry: A Survey (ar5iv.org)
  • Model Complexity and Interpretability: Healthcare Time Series Analysis: Time Series in Healthcare: Challenges and Solutions (vanderschaar-lab.com)

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Cracking the Code of Machine Learning for Time Series Analysis: Opportunities and Difficulties

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About the Author – Navin Kamuni:
An AI Visionary and Technology
Innovator

Navin Kamuni stands as a notable figure in the realm of contact center technologies and AI innovation. With a career spanning over two decades, he has been instrumental in driving technological advancements in the industry. His expertise extends to the intricate domains of Artificial Intelligence (AI) and Machine Learning (ML), areas where he has demonstrated considerable proficiency and forward-thinking.

Beyond his professional achievements, Kamuni is a revered mentor and guide within the tech community. As an author, Kamuni has ventured into the literary world with his book, “Connect.AI: The New Era of Digital Experiences.” The book encapsulates his deep understanding of AI’s role in transforming digital customer experiences, positioning him as a thought leader in the field.

Kamuni’s contributions extend to writing insightful articles and research papers, and his participation in conferences and seminars has made him a respected voice in the tech community. His commitment to sharing knowledge and inspiring others is evident in his active engagement with various platforms, including IEEE and Medium.com.

For those interested in learning more about Navin Kamuni’s professional journey, achievements, and current projects, his LinkedIn profile offers a comprehensive overview. Connect with him on LinkedIn to explore his extensive experience, publications, and contributions to the field of technology and AI.

In summary, Navin Kamuni is a visionary leader whose work at the intersection of technology and AI continues to inspire and influence the industry’s landscape.

 

Mark Minevich: Our Planet Powered by AI

By Bennett Marcus

Now Is the Time for AI to Save The World

News about AI – artificial intelligence – is everywhere these days. Fear Mongering is a major part of the AI discussion, conjecturing about the possibility that AI will be writing our books and magazines, driving our cars, buses, and trains, manning our factories – basically removing human activity from many aspects of civilization – and eliminating our jobs as well.

Part of the agreement ending the recent Hollywood writers’ strike was that AI would not be deployed in the creation of entertainment media like movies, television shows and podcasts. Hollywood’s actors’ unions remained on strike as this article went to press, with similar demands for keeping people rather than technology in the roles of acting and speaking in voice overs, animation, and other broadcast mediums.

You will be relieved to learn that as AI becomes more prominent in our world, there are people and organizations working to rein it in, creating policies and systems to reap the benefits of this emerging technology while stemming its negative effects on society.

Using AI to create a sustainable future for the planet

Mark Minevich, one of the foremost experts leading the fight to regulate the use of AI for good, has just published a book on the topic: “Our Planet Powered by AI: How We Use Artificial Intelligence to Create a Sustainable Future for Humanity.”

The book is a compilation of Minevich’s work in understanding where AI is moving and how corporations and governments could leverage AI to better humanity.

“I feel AI could be a tool that could solve some of the greatest problems and challenges that the world has,” says Minevich, a distinguished advisor for venture capital, enterprises and governments across the world on the future of work and social innovation. AI can be utilized beneficially in areas like climate change, healthcare, infrastructure, and energy, he says, realms that corporations do not typically get involved with. “But I want corporations to make this their leading priority. Right now, 95% of AI is focused on enterprise solutions and so-called efficiency. It is not focused on all-inclusiveness and sustainability, and that’s the narrative of the book.”

AI in perspective

AI has been around since the early 1960s, primarily the focus of research scientists in solving complex theories, rarely noticed by the general populace. More recently, venture capitalists realized it could be a profitable investment to boost efficiency and improve forecasting. Then, in November 2022, ChatGPT came out from OpenAI, which changed the equation. “Now you have more interest in artificial intelligence than ever before. And at the same time, we’re facing existential threats from climate, flood, fire, which are discussed by the United Nations constantly,” says Minevich, who is a Co-Chair of AI for the Planet Alliance with leading UN Agencies, sits on several UN committees and is a columnist for Forbes and other publications. “We’re at a very interesting inflection point, a historical moment.”

Minevich is the chair of the executive committee of AI for Good Foundation, which is setting standards and ethical boundaries, looking at social inclusion, smart cities and use cases. “So I take the international governance perspective of AI, and I take the commercial route, I take the investment eye, and I take the media-centric world,” he explained. “I have a very privileged position where I could see the world from 360 degrees.”

Now is the time for AI to save the world.

The time is now for AI to save the world, Minevich declares. The world is in peril, and AI is not being looked at as a savior but as something malicious, potentially taking away jobs and getting into the wrong hands. “Certainly, a lot of this is true, but it’s up to us, humanity, to gear AI,” he says. “I always say AI is like a child, and we have to raise our kids with good values and high quality and intentional education. AI is constantly training. AI would not exist if it’s not constantly trainable.”

We, the public, need to understand what AI is and what it isn’t. “Today, AI is not a replacement for a human being, as much as we want to fantasize. It is really a bunch of mathematics and software to teach computers how to understand, how to reason and synthesize like humans.”

We are in the beginning stages, and Minevich and his colleagues want to establish some sort of governing body to analyze and come out with standards on what AI can and cannot do. “AI is a progress that we cannot stop, but at the same time, we have to make sure that we protect the rights of humans. We have to protect the planet, and we have to protect privacy, and we have to make sure that AI doesn’t only have one voice. AI has to focus on all-inclusiveness, gender diversity, race diversity, and religious diversity. All of those voices must be heard to create a bigger, more comprehensive picture.”

AI is created by people, and it needs to be controlled by people like any other technology.

AI-Integrated and Personalized Education: Julian Melanson’s Leap Year Learning

In the ever-evolving landscape of online education, where engagement often takes a back seat to the dissemination of information, Julian Melanson stands as a pioneer, blending the art of storytelling with the science of learning. At the heart of his creation, Leap Year Learning lies an innovative approach that transcends traditional educational boundaries. The courses are not just a collection of lectures and assignments; they are an immersive cinematic journey where the line between education and entertainment blurs. Julian Melanson’s vision is a testament to the transformation of education into a captivating experience, making learning an adventure worth embarking on.

This approach has captured the attention of over 300,000 students and businesses alike. Companies, including Nasdaq, Eventbrite, Volkswagen, Aflac, Lyft, and Capital One, have turned to his courses to elevate their employees’ skill sets. Notably, his company, Leap Year Learning, holds the distinction of creating the world’s bestselling ChatGPT and AI course, with a portfolio comprising five bestselling courses in total. Collectively, these courses draw over 500 new learners per day, who watch over 17 million minutes of content each year, solidifying Julian Melanson’s legacy as a transformative educator and influential figure in the world of online learning.

The Art of Cinematic Learning

Julian Melanson’s vision for Leap Year Learning is not just about delivering information; it’s about delivering it in a way that keeps learners eagerly glued to their screens. The secret sauce lies in the cinematic quality, dynamic curriculum, and feature film-level production of the courses. Imagine a learning experience that feels more like watching your favorite movie than sitting in a traditional classroom. That’s precisely what Leap Year Learning offers.

An Audio and Visual Experience

One of the standout features of Leap Year Learning’s courses is the use of cutaway shots, audio design, and dynamic editing. These skillfully placed transitions take you from the theoretical realm to the practical world with ease. Just as in a movie, where a well-timed cutaway shot provides context and depth, Julian’s courses use this technique to immerse learners in an effective and engaging educational experience.

Whether it’s coding, business strategy, or learning how to use ChatGPT, the skill of Leap Year Learning’s post-production team seamlessly transports learners into real-life scenarios, making the learning process not only informative but also incredibly appealing. These shots are more than just visual flair; they are the building blocks of a narrative that guides you through the course, enhancing your understanding and retention of the material.

Engaging Activities: Learning Through Participation

Beyond cutaway shots, Leap Year Learning offers a plethora of resourceful activities that make the courses a robust experience. No more passive consumption of information. Instead, you actively participate in your learning journey.

From interactive quizzes to hands-on exercises, you are encouraged to apply what you’ve learned in real-time. This dynamic approach ensures that you don’t merely understand the content but also internalize it. The activities are designed to be fun, challenging, and, most importantly, highly effective.

A Visionary Approach to Education

Julian Melanson’s commitment to providing a cinematic quality of learning is not just about keeping learners entertained; it’s about offering a profoundly effective and accessible journey to countless individuals and businesses around the globe. With Leap Year Learning, Julian’s approach stands as a testament to the power of innovative education. It bridges the gap between traditional learning and the captivating elements of cinema. By infusing cutaway shots and engaging activities, Julian’s courses revolutionize the way we acquire knowledge. It’s a shift that makes education not just a destination but an exhilarating journey, where learning is an adventure worth embarking on.

Conclusion: A New Era of Learning

As the educational landscape continues to evolve, platforms like Leap Year Learning, guided by Julian Melanson’s vision, are setting new standards. The marriage of cinematic storytelling and AI-infused curriculum design is not just a trend but a transformation. It’s a promise that learning can be exciting, informative, and unforgettable.

The next time you embark on a course with Leap Year Learning, remember that you’re not just a student; you’re a participant in an auditory and visual experience. You’re in the director’s chair of your educational journey, with cutaway shots and engaging activities bringing the content to life. It’s a learning experience that’s as vivid as your favorite movie and as enriching as any classroom. It’s the future of education, and it’s happening now, with Julian Melanson leading the way.

Enhancing User Experience: How Mobile Apps are Redefining Recruiter-Candidate Interactions

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In an era dominated by instantaneous digital interactions, the user experience is paramount. Nowhere is this truer than in the recruitment domain. With talent wars heating up and candidates exercising more discretion in job selections, the interaction between recruiters and candidates has become a crucial touchpoint. Mobile staffing apps have emerged as game-changers in this arena, bridging gaps and fostering genuine connections. 

As AkkenCloud CEO Giridhar Akkineni aptly puts it, “In today’s fast-paced world, it’s not just about identifying the right talent. It’s also about ensuring a smooth and rewarding experience throughout the entire recruitment process.”

The Paradigm Shift in Recruitment Interactions

Traditionally, recruitment was a linear process – posting jobs, waiting for applications, sifting through resumes, and reaching out. Now, with mobile apps, there’s an ongoing two-way dialogue. Recruiters can proactively engage candidates, provide real-time updates, and even solicit feedback – all on the go.

Real-time Notifications and Updates

A significant frustration for many candidates has been the lack of communication post-application. Mobile apps address this by offering real-time notifications. Whether it’s a status update on an application, interview reminders, or even feedback post-interview, everything is immediate, transparent, and interactive.

Chatbots: The New Frontiers of Interaction

While human touch will always be irreplaceable, chatbots offer a complementary channel. They can handle routine queries, schedule interviews, and even provide company information 24/7. This ensures that candidates always have an avenue for communication, even outside regular business hours.

Video Integrations: Personalizing the Digital Space

With remote work becoming ubiquitous, video interactions are no longer just an option; they’re essential. Mobile apps that seamlessly integrate video conferencing ensure that recruiters and candidates can interact face-to-face, irrespective of geographical constraints.

Feedback Loops: The Continuous Cycle of Improvement

Feedback is a goldmine for recruiters. By incorporating feedback mechanisms within mobile apps, recruiters can continuously refine their processes. It also demonstrates to candidates that their voice matters, fostering goodwill and trust.

AkkenCloud has been at the forefront of this user-centric recruitment revolution. Their mobile app, designed with precision and empathy, encapsulates all the features vital for an enriched recruiter-candidate interaction. As Akkineni states, “Our aim has always been to humanize the digital recruitment process. Every feature and update is driven by fostering genuine connections between recruiters and candidates.”

With features like real-time notifications, integrated video tools, and an intuitive chatbot, AkkenCloud ensures that interactions are smooth, transparent, and personalized. Moreover, their emphasis on feedback ensures that they’re always tuned to the evolving needs of both recruiters and candidates.

The Path Forward

As we move further into the digital age, the emphasis on user experience will only intensify. Mobile apps will play a pivotal role in defining the trajectory of recruiter-candidate interactions. Their ability to offer immediacy, personalization, and transparency will set the tone for the future of recruitment.

In conclusion, the recruitment landscape is in the midst of a transformative phase. Mobile apps are not just tools; they’re catalysts, redefining the very essence of recruiter-candidate interactions. Companies like AkkenCloud, under visionary leadership like that of Giridhar Akkineni, are showing the way, highlighting the blend of technology and empathy as the cornerstone of modern recruitment.

eSure.AI and Deep Instinct Unveil All-in-One Home Cybersecurity Insurance Solution

As hybrid work becomes more common, home cybersecurity is more essential than ever. eSure.AI, a leader in cyber insurance and protection, has partnered with Deep Instinct, a cybersecurity company known for its prevention-focused approach, to create a groundbreaking home cybersecurity insurance solution. This product, designed for consumers and small businesses, provides complete coverage against the rising cyber threats in a flexible monthly subscription model.

The Rising Threat to Home-Based Workers

The digital age has redefined the way we work, with an increasing number of professionals transitioning into remote work roles. Yet, this shift has brought to the forefront a new challenge: the vulnerability of home-based workers to cyberattacks. Large businesses have the resources and tools to shield themselves against such threats, but the same cannot be said for consumers and small businesses operating from the confines of their homes.

The majority of cyberattacks, including ransomware and extortion attempts, target individual users. The interconnected web of devices in modern households, often running on less secure wireless networks, becomes the perfect breeding ground for malicious activities. As such, eSure.AI recognized the dire need for a solution that offers the same level of cyber liability protection enjoyed by corporate giants. Their partnership with Deep Instinct seeks to bridge this gap.

A Powerful Partnership for Ultimate Protection

eSure.AI, known for its commitment to providing cutting-edge solutions, joined forces with Deep Instinct to create an AI-powered cybersecurity service tailored for the consumer market. Deep Instinct, a leader in the cybersecurity realm, employs deep learning (DL) technology to prevent unknown malware threats before they execute. This purpose-built framework represents the most advanced form of artificial intelligence in the field, offering unparalleled protection against cyber threats.

The integration of Deep Instinct’s technology with eSure.AI’s 24/7 security operations results in a comprehensive security solution for the home. This partnership empowers eSure.AI to offer up to $1,000,000 in home cyber insurance coverage, encompassing various aspects such as ransom payouts, online shopping fraud, data recovery, on-site computer repair, and home title protection. In essence, eSure.AI provides genuine cyber liability insurance for homes, bolstered by technology that has received the seal of approval from major insurers.

Chase Norlin’s Vision for Home Cybersecurity

Chase Norlin, the Founder of eSure.AI, expressed his vision for this groundbreaking endeavor. He emphasized that consumers deserve to have access to the same level of cyber liability protection that large corporations enjoy. In the past, home users largely relied on antivirus software, a technology that has become antiquated in the face of rapid advancements in artificial intelligence. This collaboration with Deep Instinct equips home users with cutting-edge technology, instilling confidence that they are well-protected and insured in the event of a cyber attack.

Easy Access and Competitive Pricing

eSure.AI has made it incredibly convenient for home users to acquire and install this advanced solution. The platform offers a point-and-click monthly subscription model, featuring two levels of insurance coverage to choose from. This user-friendly system is a “set it and forget it” fully managed service, ensuring that users are constantly shielded from evolving cyber threats. What’s more, eSure.AI’s pricing is highly competitive, aligning with traditional antivirus software currently available in the market.

Deep Instinct on the Partnership

Jim Ortbals, Vice President of Global Channels at Deep Instinct, also weighed in on this transformative partnership. He highlighted the substantial risks faced by remote employees, especially in light of the rapid growth of generative AI and the advanced nature of cyberattacks. By collaborating with Deep Instinct, eSure.AI is ensuring that its customers benefit from a prevention-first approach to cybersecurity, powered by deep learning technology—the most advanced form of AI. This partnership promises to empower home workers to excel in their roles without the constant worry of impending cyber threats.

About eSure.AI and Deep Instinct

eSure.AI is a product of Transmosis, Inc, a nationally recognized cybersecurity workforce developer that enables American workers to develop new careers in the rapidly growing information security industry. Their commitment to providing accessible and effective home cybersecurity solutions underscores their dedication to securing the digital lives of consumers and small businesses.

Deep Instinct, on the other hand, leads the charge in taking a prevention-first approach to stopping ransomware and other malware. Their purpose-built deep learning cybersecurity framework is capable of predicting and preventing known, unknown, and zero-day threats in less than 20 milliseconds—an impressive 750 times faster than the fastest ransomware can encrypt. With a remarkable zero-day accuracy rate of over 99% and a false positive rate of less than 0.1%, Deep Instinct stands at the forefront of cybersecurity innovation.

In a world where remote work has become the new norm, the need for robust home cybersecurity is undeniable. eSure.AI, in partnership with Deep Instinct, offers a solution that not only provides the highest level of protection but also peace of mind to consumers and small businesses. The all-in-one home cybersecurity insurance solution is a testament to the ever-evolving landscape of cybersecurity and the unwavering commitment to safeguarding our digital lives.

For more information visit www.eSure.A and www.deepinstinct.com.

The Future of Digital Marketing for Progressive Businesses : Meet OTIS AI

In the dynamic realm of digital marketing, businesses race to outpace competition and amplify their online ROI. Enter OTIS AI: the game-changing platform revolutionizing digital marketing across Facebook, Instagram, Google, TikTok, YouTube, and beyond. With its AI-powered prowess, OTIS AI simplifies advertising, ensuring businesses effortlessly reach their perfect audience and witness unprecedented outcomes.

Miguel Guerrero, Otis AI’s CEO and Co-Founder, details the motivation that led to its inception: “The inspiration behind starting Otis stemmed from a realization that small and medium businesses needed help to optimize their digital advertising efforts effectively. We wanted to level the playing field by providing these businesses with a user-friendly AI-powered platform. Our goal was to empower them to achieve better marketing results, increase their return on investment, and compete with larger players in the market.”

A New Paradigm in Advertising

OTIS AI shines brilliantly with its automatic setup and management of ads across powerhouses like Facebook, Instagram, Google, TikTok, and YouTube. But it’s not just about time-saving automation; it’s about crafting consistent and efficient campaigns. And with OTIS AI’s unique blend of flexibility, businesses aren’t confined to automation—they can tailor placements on each platform, fitting their distinct visions and goals.

Migel goes further to explain “Otis helps clients achieve superior marketing results by leveraging our automated platform to launch and optimize their advertising campaigns. We sift through data, spot trends, and smartly optimize for targeting, ad spending allocation, and overall enhancement. This ensures our clients can engage their desired audience effectively, boosting campaign efficacy and maximizing their marketing ROI.”

The Future of Digital Marketing for Progressive Businesses : Meet OTIS AI

Photo Credited to Jane Owen PR

In the wake of iOS 14’s changes, the decline of third-party cookies posed hurdles for businesses. OTIS AI steps up, effortlessly integrating business data sources, from Point of Sale systems to customer lists. Using this firsthand data, it pinpoints ideal online customers, serving them precision-targeted ads. Moreover, OTIS AI crafts audience segments and bridges online-to-offline attribution, offering businesses invaluable insights and a distinct advantage in engaging their audience.

Miguel elaborates on Otis AI’s methodology, “Otis helps clients achieve superior marketing results by leveraging our automated platform to launch and optimize their advertising campaigns. We sift through data, spot trends, and smartly optimize for targeting, ad spending allocation, and overall enhancement. This ensures our clients can engage their desired audience effectively, boosting campaign efficacy and maximizing their marketing ROI.”

AI: From Automation to Inspiration

OTIS AI is more than just automation—it’s a beacon of inspiration and insight driven by AI. The platform crafts headline and ad copy proposals, executes dynamic creative assessments, and deciphers the best-performing content. This equips businesses to sharpen their content game, guaranteeing their ads strike a chord with the intended audience—right when and where it matters most.

Clarence Williams, Otis’s co-founder and CRO, articulates the power of the OTIS AI as a resource, asserting that every aspiring business mind should have the “tools and opportunities to thrive.”

Dynamic developments : Streamlined Budgeting and Real-Time Insights

Navigating the intricacies of digital ad budgeting can be daunting. OTIS AI demystifies it by dynamically redirecting budgets towards the best-performing channels. With AI-guided bid and budget tweaks across channels, demographics, and content, businesses can anticipate significant monthly gains, typically between 10% to 20%.

In digital marketing, the power of real-time data is unmatched. OTIS AI gifts businesses a unified dashboard, showcasing metrics from all advertising channels. Gone are the days of juggling multiple platforms to gauge campaign efficacy. With OTIS AI, tracking and contrasting channel and campaign performances becomes a breeze.

A Track Record of Triumphs

The triumphs of businesses allied with OTIS AI vouch for its prowess. Smart Healthy Green Living voiced their acclaim, highlighting OTIS’s knack for decoding the ad terrain and suggesting potent strategies, rejuvenating their digital ad initiatives. Meanwhile, start-up apparel retailer, Extra Butter, lauded OTIS AI’s user-friendly mobile app, which catalyzed the doubling of their monthly expenditure and broadened their brand collection.

Otis AI was recently named “Startup of the Year” at Startup Grind’s 2023 Global Conference. They have also earned backing from Google and have been selected for Google For Startups Black Founders Fund, an initiative that invests in top startups led by inspiring Black founders.

The U.S. Small Business Administration (SBA) has extended its endorsement to Otis AI, as one of the paramount digital marketing solutions for the nation’s small businesses.

This endorsement emphasizes Otis AI’s commitment to reshaping the digital marketing realm for small businesses.

“Partnering with an esteemed institution like the SBA underscores our dedication to revolutionizing the digital landscape for small business owners,” says Clarence Williams, co-founder and CRO of Otis.

OTIS AI is a game-changer for businesses seeking to thrive in the competitive world of digital marketing. With its AI-driven automation, first-party data utilization, creative insights, budget optimization, and real-time reporting, OTIS AI empowers businesses to reach their target audience effectively and achieve remarkable results. As the digital marketing landscape continues to evolve, OTIS AI stands as a powerful ally for businesses on their journey to success.

https://meetotis.com/

Empowering Tech Talent: Kate Hancock Headlines IMC 2023 Conference

Renowned US TEDx Speaker and Founder of Boatly, Kate Hancock, is poised to headline the upcoming Innovation Makers Challenge (IMC) 2023 Conference as the keynote speaker. This exciting revelation was recently announced by the Telecommunication and Technology Sustainability Working Group (TTSWG) during the official IMC launch event held in the vibrant city of Ikoyi, Lagos, Nigeria.

The IMC, a flagship initiative of TTSWG, is dedicated to propelling sustainable innovations within Nigeria’s burgeoning technology and telecommunications sectors. Its overarching mission is to offer a platform for emerging talents to showcase their inventive solutions while rewarding them for their contributions.

Scheduled to take place at the prestigious Eko Convention Center on Victoria Island, Lagos, the IMC Conference promises to serve as a crucible of transformative discussions about the future of technology and telecommunications in Africa. Furthermore, it aims to shine a spotlight on the burgeoning innovations emanating from Nigeria, a country with untapped potential. With an illustrious lineup of industry leaders including Oluwole Asalu, CEO and Founder of Quomodo Systems Africa, Lanre Bamisebi, Executive Director of Access Corporation, and Chuks Ekwueme, Chairman of UNICCON Group, the conference is poised to be a melting pot of ideas and innovation.

Before the conference officially commences, the spotlight will be on the Innovators Challenge, an invitation extended to individuals aged 18 to 35 from across Nigeria. This challenge affords aspiring innovators the opportunity to present their sustainable solutions and vie for the chance to impress a distinguished panel of judges during the Grand Finale Conference and Exhibition scheduled for November 9, 2023. The top three winners will be rewarded with substantial cash prizes of ₦2,000,000, ₦1,000,000, and ₦500,000, respectively.

The rewards do not stop at monetary gain. Participants in the Innovators Challenge will gain access to world-class expert training and mentorship through the Innovation Bootcamp, providing them with the necessary tools to embark on a successful journey. Additionally, they will have the unique opportunity to pitch their ideas to potential investors, forge connections with established tech professionals, and showcase their innovations to a diverse audience at the IMC Conference 2023.

Empowering Tech Talent: Kate Hancock Headlines IMC 2023 Conference

Photo Credited to Empowering Emerging Innovators

Chris Uwaje, CEO of Mobile Software Solutions and a Board Member of the Telecommunication and Technology Sustainability Working Group (TTSWG), underscores the IMC’s significance in the context of Nigeria’s technological development. He emphasizes, “The world is evolving at breakneck speed, but Nigeria must not be left in the dust. Identifying and nurturing talent is an indispensable strategic tool for any nation aiming for global competitiveness. We can only fully realize the benefits by addressing the challenges within the technology sector. Through the IMC, TTSWG aspires to unearth disruptive ideas, nurture emerging talents, and foster innovations that can reshape the current landscape, steering the nation towards a brighter future.”

Bankole Oloruntoba, Chief Executive Officer of the Nigeria Climate Innovation Center (NCIC), echoes this sentiment. He underscores the importance of establishing a dedicated funding pool to support emerging innovative ideas, stating, “Our mission is to guide these young individuals from their initial stages of development to gain global recognition. They are well-equipped to tackle tangible and functional challenges related to sustainability and environmental issues plaguing the telecom sector.”

For individuals who are eager and qualified to partake in this transformative journey, the application window for the IMC 2023 remains open until October 16, 2023. Interested parties can submit their applications through the official website: www.ttswg-imc.com/apply. The Innovation Makers Challenge 2023 is proudly sponsored by IHS Towers and supported by various partners who share the vision of fostering innovation and sustainability in Nigeria.

The IMC launch event in Ikoyi, Lagos, attracted a constellation of prominent figures from the technology and telecommunications industry. Among them were John Isiekwene, Sustainability Manager at IHS Towers, Adedoyin Segun-Noibi, General Manager of Quomodo Systems Africa, Faderera Segun, Program and Partnership Manager at Arnergy Solar, Precious Francis, Communications and Knowledge Officer at NCIC, and Gbolahan Awonuga, Executive Secretary of ALTON. Their presence underscores the industry’s unwavering commitment to supporting emerging innovators in Nigeria.

The Innovation Makers Challenge (IMC) 2023 is a beacon of hope for emerging innovators within Nigeria’s technology and telecommunications sectors. Kate Hancock’s anticipated keynote address, coupled with the stellar lineup of industry leaders, promises to inspire and invigorate participants and attendees alike. As Nigeria endeavors to keep pace with the rapid global technological advancements, the IMC stands as a testament to the nation’s determination to nurture innovation and sustainability. It offers a unique opportunity for dreamers and innovators to turn their ideas into reality and contribute to the nation’s technological advancement.

Diving Deep into Google Docs, Microsoft Office, and TrulyOffice – The Unexpected MVP of 2024!

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In the bustling digital arena, the tools we wield can make or break our productivity game. For eons (okay, maybe just a couple of decades), big names like Google Docs and Microsoft Office have been the trusty steeds of our digital journey. But, hold onto your keyboards, folks! We’ve unearthed a new gem that’s got us all kinds of excited: TrulyOffice.

Introducing TrulyOffice, the 2024 sensation shaking up the digital workspace. With a fierce focus on data privacy and a user experience smoother than your morning latte, it’s reimagining the office suite game. 

Think cutting-edge AI tools, all wrapped up in a cozy blanket of security and value. 

Diving Deep into Google Docs, Microsoft Office, and TrulyOffice - The Unexpected MVP of 2024!

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The Data Privacy Superhero: 

In this digital age, data privacy isn’t just a perk, it’s a promise. While most office suites give a nod to protection, TrulyOffice is belting out a full-on ballad. It’s not just about advanced security; it’s about handing the data reins back to the user. And in a world where even the big guns face data drama, TrulyOffice’s stance is like a breath of fresh digital air.

UX That’s Poppin’: 

From the get-go, TrulyOffice’s user-centric design had us at ‘Hello’. It’s clean, it’s crisp, and it’s all about getting stuff done without the fuss. Microsoft Office, with all its bells and whistles, can sometimes feel like navigating a digital maze. With TrulyOffice, it’s all about efficiency, ensuring you can focus on your work without the distractions.

Next-Level Features Without Emptying Your Pockets: 

Here’s the kicker: TrulyOffice isn’t just playing catch-up. It’s setting the pace. With AI wonders like ChatGPT and Dall-E in its toolkit, it’s not just competing, it’s innovating. And the cherry on top? It doesn’t make your wallet weep like some pricier alternatives. 

Diving Deep into Google Docs, Microsoft Office, and TrulyOffice - The Unexpected MVP of 2024!

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The Future of Digital Productivity, Today: 

The brains behind TrulyOffice? The visionary Ronnie Teja. It’s evident he wasn’t just aiming to add another office suite to the mix. He’s on a mission to reshape our digital work landscape. TrulyOffice isn’t just another app; it’s a digital fortress for your data.

Diving Deep into Google Docs, Microsoft Office, and TrulyOffice - The Unexpected MVP of 2024!

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The Evolution Never Stops: 

What caught our eye was how TrulyOffice is always on the move. Regular updates show they’re not just reacting but anticipating. In a tech world where resting on your laurels can spell doom, TrulyOffice’s forward momentum is downright refreshing.

While Google Docs and Microsoft Office have their moments in the sun, TrulyOffice is the dazzling comet we didn’t see coming in 2024. Its rock-solid commitment to data safety, paired with its sleek design and futuristic features, makes it the MVP for the digital age.

Diving Deep into Google Docs, Microsoft Office, and TrulyOffice - The Unexpected MVP of 2024!

Sourced Photo

The tides of digital productivity are turning, and TrulyOffice is riding the wave like a pro. It’s not just another office suite; it’s a vision of what tomorrow’s digital tools can be – mighty, secure, intuitive, and bang for your buck. If you’re thinking of leveling up your digital toolkit in 2024, TrulyOffice is the name to watch.

Trading Bot’s Role in Financial Inclusion: Democratizing Access to Sophisticated Trading Strategies

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In the ever-evolving landscape of finance, few innovations have had as profound an impact as trading bots. These automated systems have not only simplified the trading process but have also begun to democratize access to sophisticated trading strategies. This article explores the pivotal role that trading bots, exemplified by Satoshi Bot, play in fostering financial inclusion by making trading more accessible to a broader demographic and the profound impact it has on diverse user groups.

Democratization of Trading

Traditionally, trading in financial markets was reserved for a select few with extensive knowledge and resources. However, Satoshi Bot and other trading bots are changing the game by removing many of the barriers that once hindered participation. These automated tools are leveling the playing field, allowing individuals from all walks of life to engage in trading, regardless of their expertise or financial status.

Accessibility and Inclusion

At the heart of the financial inclusion revolution lies accessibility. Satoshi Bot, for instance, is designed to be user-friendly and intuitive, ensuring that even those without a deep understanding of market intricacies can participate. By eliminating the need for users to monitor markets 24/7, these bots empower individuals to explore the world of trading without the fear of making costly mistakes.

Sophisticated Trading Strategies Made Simple

Perhaps the most significant contribution of trading bots like Satoshi Bot to financial inclusion is their ability to simplify complex trading strategies. These bots are equipped with algorithms that can analyze vast amounts of data and execute trades at lightning speed. Users no longer need to grasp the intricacies of technical analysis or spend countless hours researching market trends. The trading bot does the heavy lifting, making advanced trading accessible to all.

Broadening User Demographics

Satoshi Bot and similar trading bots have the potential to attract a diverse range of users. From seasoned traders looking to automate their strategies to newcomers eager to learn, these tools accommodate a broad spectrum of individuals. Moreover, the removal of human emotions from trading decisions reduces the risks associated with impulsive actions, making it an attractive option for risk-averse investors.

Financial Inclusion for All

The impact of Satoshi Bot and trading bots on financial inclusion cannot be understated. In many regions, access to traditional financial institutions remains limited, leaving millions of individuals excluded from the global economy. Trading bots, exemplified by Satoshi Bot, bridge this gap by providing an alternative means of wealth generation and financial participation.

A Path to Wealth Accumulation

For many, the journey to financial inclusion begins with wealth accumulation. Trading bots like Satoshi Bot offer a feasible avenue for individuals to grow their wealth over time. With the right strategies and risk management, users can steadily increase their capital, potentially achieving financial security and independence.

Economic Empowerment

Financial inclusion is not solely about personal financial growth; it’s also about economic empowerment. Satoshi Bot and similar trading bots empower individuals to take control of their financial futures, reducing dependency on traditional institutions. This economic self-sufficiency can have ripple effects throughout communities, fostering greater autonomy and resilience.

Redefining Financial Inclusion

In conclusion, the rise of trading bots, notably Satoshi Bot, is reshaping the landscape of financial inclusion. By simplifying trading strategies, increasing accessibility, and attracting a diverse user base, these bots are breaking down the barriers that once stood in the way of financial participation. As more individuals across the globe gain access to these powerful tools, we are witnessing the democratization of trading, which has the potential to transform the financial prospects of countless people. Satoshi Bot and similar trading bots are not merely technological innovations; they are catalysts for change, ushering in an era of financial inclusion that is more inclusive, equitable, and accessible than ever before. Satoshi Bot, with its user-centric approach, stands at the forefront of this revolution, driving the mission to make financial inclusion a reality for all.