Terry Lyons, a prominent figure in the sports world with over 25 years of experience, has made a seamless transition from his illustrious career with the NBA to becoming a leading entrepreneur in multimedia, brand-building, and communications consulting within the sports and entertainment industries. With a track record of success in maximizing global business, sports, and media opportunities, Lyons has established himself as a visionary in the field.
Drawing on his vast experience and extensive network of contacts, Lyons founded Terry Lyons Sports Marketing LLC in 2008, with a focus on providing consulting services to companies operating in the sports, sports marketing, technology, and entertainment sectors. Through strategic partnerships and collaborations, Lyons has been at the forefront of innovation, particularly in the realm of sports technology.
One of Lyons’ latest ventures is the launch of PGA Tour Brunch, an e-Newsletter that provides subscribers with comprehensive coverage of the PGA Tour. Published six times a week, the newsletter is a valuable resource for pro golf enthusiasts, delivering news and insights directly to their inboxes. In an era where staying informed is crucial, particularly for avid fans of professional sports, PGA Tour Brunch fills a vital niche by offering timely updates, analysis, and a time-saving vehicle to follow the Tour.
The importance of receiving e-newsletters like PGA Tour Brunch cannot be overstated, especially for a sports fan who has little time to stay abreast of the latest developments in golf. In today’s fast-paced world, where information is constantly being disseminated through various channels, Lyons’ mobile-friendly newsletter offers a curated and convenient way to consume content. By subscribing to newsletters tailored to their interests – in this case, professional golf – sports fans can streamline their media consumption and ensure they never miss out on important news or insights.
Moreover, e-newsletters provide a platform for in-depth analysis and commentary that may not always be readily available through traditional media outlets. Through PGA Tour Brunch, Terry Lyons leverages his expertise and insider knowledge to deliver unique perspectives on the PGA Tour, offering subscribers a deeper understanding of the sport and its key players.
Interestingly, he times the newsletter for mid-day reading when people have a little extra time over lunch or weekend brunch.
In addition to serving as a valuable source of information, e-newsletters like PGA Tour Brunch foster a sense of community among sports fans, providing a forum for discussion and engagement. By bringing together like-minded individuals who share a passion for golf, PGA Tour Brunch creates an opportunity for connection and camaraderie, further enhancing the overall fan experience.
During his tenure at the NBA, Lyons played a pivotal role in spearheading the league’s international expansion under the guidance of Commissioner – the late David Stern. Over the course of 25 years, he oversaw all international communications, public relations, and media activities, leaving an indelible mark on the global sports landscape. His contributions to events like the Olympic Games elevated the NBA’s profile on the world stage, cementing its status as a premier sports organization.
As Terry Lyons continues to make waves in the world of sports and multimedia, his e-newsletter stands as a testament to his ongoing commitment to innovation and excellence. By delivering high-quality content directly to subscribers’ inboxes, PGA Tour Brunch ensures that sports enthusiasts remain well-informed and engaged, enriching their experience as game fans. In an ever-evolving media landscape, e-newsletters represent a valuable tool for staying connected and informed, and Terry Lyons is at the forefront of this exciting new frontier.
Published by: Martin De Juan
